Strategists & Designers
Epopeya is a boutique studio that specializes in branding. Our mission is to create, reimagine, and elevate systems that empower the creation of memorable, relevant, and captivating brands.
Our process starts with a strategic foundation, which is then translated into the development of a cohesive brand identity. We further reinforce this through the creation of comprehensive guidelines, ensuring that the brand we deliver maintains consistency and scales effectively to realize its maximum potential.
The brands we work with develop a distinctive identity that comes to life across various touchpoints such as products, packaging, platforms, websites, experiences, advertising, communications, merchandising, signage, and physical spaces. These diverse mediums encapsulate the visual, verbal, kinesthetic, and even occasionally olfactory elements that contribute to their uniqueness.
Co-founder & Creative Director @Epopeya. Specialist in design, brand management, and identity systems.
Nat is a highly skilled designer with a focus on branding. She pursued her education in graphic design at Universidad de Buenos Aires and furthered her expertise through postgraduate studies in design, brand management, and identity systems.
With over 16 years of experience, Nat has successfully created and revitalized national, regional, and international brands. Her background and training in renowned design studios in Argentina have equipped her with the confidence and expertise to specialize in the creation and evolution of brand identity systems. For the past decade, Nat has devoted herself exclusively to this endeavor.
Currently, Nat holds the position of Creative Director for brand projects at Proteína Marketing. She is also the Managing Partner and Creative Leader at Epopeya, where she spearheads the creative direction for the agency.
Co-founder & director @Epopeya. Specialist in Marketing Strategy and Business Development.
Sebas is a seasoned professional in marketing and communication strategies, with a strong focus on business development. With over two decades of experience, he has successfully managed and collaborated with commercial and marketing teams.
As the co-founder and CEO of Proteína Marketing, Sebas leads strategic consulting activities in marketing and innovation for growing companies. At Epopeya, his role involves designing and promoting our studio's products and services.
Sebas holds a degree in Advertising, an MBA, and is certified as independent business director. He is actively engaged in academic pursuits at Universidad Torcuato Di Tella, where he contributes to intense academic activities. Additionally, he serves as a guest lecturer in various programs at universities in Argentina and Latin America, sharing his knowledge and expertise. Sebas is also a mentor for high-potential entrepreneurs through Endeavor.
Co-founder & strategy director de Epopeya. Marketer. Brand & Product Builder.
Anita is an accomplished marketing and communication expert, specializing in brand development, product design, and content marketing. With over two decades of experience, she has led marketing and communications teams in renowned companies.
In addition to her role as co-founder and director of consulting services at Proteína Marketing, Anita plays a vital role at Epopeya as she leads the strategic efforts behind the brands we create. Anita's expertise lies in supporting growing companies in establishing their brands, launching products or services to the market, and implementing effective marketing practices within their organizations.
Anita holds a degree in Business Administration and an Executive MBA from IAE Business School, where she achieved Magna Cum Laude distinction. She actively mentors high-potential entrepreneurs through Endeavor and serves as a faculty member in executive programs at Universidad Torcuato Di Tella and Universidad de San Andrés.
We are not driven by passing trends or fleeting whims: Our methodologies ensure that the brands we create accurately reflect our clients' businesses, embody the desired positioning, and seamlessly integrate into their industry and context.